Friday 24 February 2017

Thirsty planet

All the below information has been sourced from the Thirsty Planet website



Thirsty Planet was launched in 2007 because as bottled water producers (and good ones too!) we wanted to ‘give something back’. We knew we couldn’t solve a global problem single-handedly but we wanted to try and make a real difference.


We partnered with Pump Aid (because they are the best at what they do!) and created a brand whose sole purpose was to raise money towards water projects in the most disadvantaged parts of Africa. These are the parts of Africa where people die drinking from contaminated water sources, the parts where children can’t attend school because they have to walk miles to collect water, the parts where communities are malnourished because they haven’t water to grow crops.

We’ve now raised over £1.7 million which has helped fund the build and maintenance of over 9,000 elephant pumps, giving over a million people access to a lifetime’s supply of clean, safe water. Incredible but true.

Thirsty Planet spring water is as pure as you can get, with a perfect mineral balance. If consumers can enjoy our waterand contribute to Pump Aid what could be simpler?

We think knowing you are doing something amazing makes our water taste even better.




what makes us different




Every single bottle of Thirsty Planet sold guarantees a fixed donation to the charity Pump Aid. The donation level is significant and we pride ourselves on trying to make the biggest difference we possibly can.


Our ‘Donation Guarantee’ provides full transparency. The amount donated is not dependent on profitability or how much a retailer chooses to sell at. It means whatever promotional activity you see in store, the donation remains unchanged and the charity is protected.

The process is fully accountable. We know exactly how much our customers raise to the penny. All donations go direct to Pump Aid. We monitor donations and the charity audits all work undertaken and measures the impact.


environmentally responsible


We’re an independent British company who source 100% of our raw materials within only 90 miles of our manufacturing site. We keep water miles to a minimum, minimise packaging waste and operate a ‘zero to landfill facility’ – absolutely everything is recycled.
we’re the experts

We stick to what we do and we do it well. We bottle an exceptional product, achieving the highest level of accreditation possible whilst providing our customers with a direct, simple way to give to an extremely worthwhile cause. We partner with Pump Aid who are the experts at what they do, to ensure that 100% of the donation reaches those most in need and it is used to implement the most appropriate, cost effective solutions. We’ve received praise at the Third Sector Excellence Awards for our partnership with Pump Aid and our combined achievements. When we’re doing something this important it’s good to know we’re getting it right.




our water





Our ‘Harrogate’ source water comes from the original British spa town of Harrogate in North Yorkshire. The acclaimed water is of the finest quality with a uniquely balanced mineral content and pure, clean taste.

Our award winning sparkling water is delicately carbonated meaning it can be enjoyed at anytime and especially as an accompaniment to food.





environment


We pride ourselves on leading the way as one of the most ethically responsible bottled water manufacturers in the country – its in our DNA. We are continually improving our business processes to reduce our impact on natural resources.

In 2010 we became a ‘Zero to Landfill’ business, we now recycle 100% of all waste
100% of all our raw materials are sourced within 90 miles of our production site

We keep our ‘water miles’ to a minimum, having reduced vehicle movements by over 35 % in the past year alone

We continue to undertake light-weighting initiatives to minimising packaging waste
All Thirsty Planet products are 100% recyclable


Information gained from this exercise
-relationship with pump aid
-fixed donation
-100% recyclable
-ethical company in which is invested in the outcome
-over 2 million made 
-British company 




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