As within multiple cultures the rose is a symbol of love/respect I wanted to portray this within one of my designs and thus a small rose was developed. Details were again added to this design so that it did not appear too simple. Small amounts of shading were again used in order to convey a detailed approach.
The usage of purple felt too similar to that of other completed designs and thus it became highly important that it was not again used. The strongest colours in which appeared were that of the warmer colours, such as yellow and orange. As the idea of love was to be conveyed within this design it was decided that a warmer colour would be the most effective.
Compositions were explored as a single rose felt somewhat dull. The usage of multiple roses also conveys 'more love', and thus more be adde to complete this action. The reversal of roses made the design feel somewhat separate with the design appearing somewhat distant due to this.
The adobe kuler wheel was used in order to find the exact pantone in which would compliment the rose, from this a deep orange was selected. The colour itself conveys a warm nature, and embeds a sense of happiness within the design. The meaning of love is also projected further using this.
As I did not want their to be a singular rose other flowers were added to the mix in order to dictate whether this would be effective. From this it was decided that the rose illustaion should just repeated, as the adding of other flowers cheapened the nature of the card.
From this the roses then were formulated in a grid pattern, this somewhat following the layout of the camera design. Equal spaces was present between each individual aspect in order to create consistency and trust within the product. In relation to the other products i believe it is fair to suggest that the style has been easily transfered to this design.
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