A mindmap was developed in which focuses largely upon the different areas in which may be targeted. As I, myself am in the selected demographic I believe that I have a strong knowledge upon the target audience and their interests, although previous research supports this.
Initial ideas surrounded a variation of topics, some of these have ben listed below:
- 'Somethings you'd like to inherit... heart disease isn't one of them'
- #staying alive
- A heart break this valentines day
- Why better your future when you don't have one
- is it in your genes?
From the above topic areas it was suggested that the 'Why better your future when you don't have one', felt very aggressive and offensive to those with heart disease and therefore should not be used. I completely agreed with this comment after realising how it may be interpreted. Reasons such as this is why it is essential to gain opinions upon design work.
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