From the study conduced, colours variations were explored, these all attempting to gain the essence of the ale. The impact of colour became widely apparent at this stage, with different colours offering different tastes. For example the second variation appeared to have a creamy taste as a result of its background colour. When thinking about which design most accuratuly represents the ale, it may be suggested that the first variation, with the darker colour pallete resmebles the flavoursome stout most effectively.
When discussing this with my peers they also agreed with this comment and therefore the first variation was selected.
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