Using key iconography, the can design was developed in a similar manner to the previous design ensuring continuety.
A variety of colour variations were explored in order to gain the best outcome. The colour suggestions from the survey were implemented in order to create a visual represnetation of the flavour. The darker variation felt most impactive as it allowed the illustrations to stand out.
Mock ups were developed in which were sent to the brewers in order to showcase real life variations. Feedback gained was widey positive.
When discussing the designs with my peers they suggested that I should develop further mock ups to create an impactful portfolio piece, as the current designs appear unrealistic.
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