Tuesday 28 November 2017

LGBTQ campaigns


The British Army

The British Army is launching a strand of its "This is belonging" campaign to coincide with London Pride 2017: the traditional khaki camouflage is being swapped with rainbow colours. The campaign, created by Karmarama, goes live tomorrow across outdoor posters and social media, with rainbow camo cream to be distributed those attending this weekend’s Pride Parade.








Mr President

The independent creative agency is celebrating Pride in London by honouring four modern icons of the LGBT+ community as "Patrons of Pride," immortalised with illustrations in the style of stained glass windows.






Proximity London

Proximity London has created "Love lived here", a campaign to celebrate pioneers of the LGBT+ movement throughout British history. Starting on 26 June, key blue plaques around London were given a temporary rainbow makeover to acknowledge the individuals who lived there as part of the LGBT+ community, alongside their literary, scientific, economic or artistic achievements.







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