Turning point-sticker labels

After printing out the stickers, this became a large turning point in the project, as I realised many factors in which i had not previously considered and now have to change.

The labels appeared somewhat illegible due to a variety of factors. Firstly, at university you are unable to print with white ink, this resulting in the key type becoming transparent. As a result of the transparent type the products name specifics became unrecognisable, and difficult to read. The second key issue was that the illustration did not appear as effective due to the lack of contrast present. This meaning that the product looked dull and uninteresting. 

In order to combat the lifeless illustration, a blue background was added towards the design. This did not support my original agenda, and felt somewhat immature in terms of design. 

The curved jar was then explored with in order to promote a flat, air bubble free design. This became very difficult, and ended with the sticker having to be cut up into sections, a resort in which again appeared unprofessional.

Product was added to the container in order to promote the transparent type as white again. This worked, although this could not be applied to the other products as they contain different matters, meaning that the design must still be resolved. 

Feedback 

When discussing the products with my peers they suggested the following: 

'Why does the rounded container have to be used? The other containers do not follow this format, so if anything you are making it more difficult for yourself without promoting any continuity through the products. '

'A white background would be an effective way to resolve this? If you dd want the product to still appear visible then you don't have to fully cover the container, just print two separate labels.' 

'Labels generally look better when they have a greater width then height, this may be something you consider'. 

From this feedback, it is evident that there are key design stages to be completed before this product can be finalised. It has been decided that a white background will be put in place in order to promote legibility and contrast. It has also been decided that the curved container will be removed, in turn using a container in which is more likely to mimic the rest of the set. 

Things discovered:

• Can't print white ink in uni 
• Transparent background make the type difficult to see
• transparent background means less contrast, meaning less colour 
• could see sticker lines, appearing unprofessional
• weak in terms of colour