When developing a reverse cover a range of factors were considered, including that of hierarchy. As some information appears to be more relevant it is essential that this information is correctly highlighted, ensuring that the consumer is correctly informed. This also allows key information to be picked up instantaneously by the consumer.
The two tone theme was presented to coincide with the front cover design, in turn making for a well-balanced piece. Helvetica was used to again relate to the front cover.
No comments:
Post a Comment