Background considerations
Founded by Julia Wills and Alexander Kummerow in 2011 in their Seattle kitchen, Herbivore Botanicals is a natural cosmetic and skincare company in which focuses upon ethical practice.
Brief
Redevelop the branding/packaging design of Herbivore Botanicals in order to promote the product to 18-25 year olds, of an ABC1 demographic. Key considerations must be made surrounding the organic nature of the products, ensuring that sustainability is a key feature.
Outcomes
A range of deliverables outlining proposed product designs. This may include a ‘sample’ range of the products as a gift set.
Mandatory Requirements
This is a collaborative brief between Amy Butters and Alice Morris
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