As I wanted a consistent house style to run throughout the booklet I began to develop sketches displaying how this demand could be met. Whilst doing this key factors I considered were legibility, purpose and design in relation to the front cover. I found that the layouts with a similar text and image grid running throughout were much easier to comprehend, as each page's layout was recognisable. Due to this reason I will focus upon creating a strong repetition for each pages layout.
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